Case Study

Case Study

Fortnite's OG Season

THE BRIEF

Fornite makers Epic Games wanted to build hype and excitement around the return of the Fortnite OG season.

OUR SOLUTION

Through a cross-channel campaign which spanned with memes, fan-made content and a custom integration into Pubity’s iconic 'You Decide' format, we made the new season unmissable for our audience.

THE IMPACT

Our audience positively resonated with our content, and we created a sense of nostalgia among them, encouraging players to return to Fortnite.

PAGES

Pubity, Memezar, Gamingzar, Girlyzar

70.2M

CAMPAIGN IMPRESSIONS

5%

ENGAGEMENT RATE

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Case Study