Case Study

Case Study

Case Study

Subway's Oreo Cookie

THE BRIEF

Drive mass awareness among a key snacking audience for Subway’s new Oreo Footlong Cookie.

OUR SOLUTION

Using Pubity Group’s iconic headline format, we combined bold imagery of the Footlong Cookie with witty, headline‑style captions and ran the content across Pubity, Memezar, Girlyzar, and Dad Says Jokes. This mix allowed us to reach both broad and niche snacking communities.

THE IMPACT

The playful, multi‑page activation sparked conversation and cravings, elevating the Oreo Footlong Cookie from a product launch to a social media moment. Audiences not only saw the cookie - they engaged with it, and the buzz extended beyond our core snackers.

PAGES

Pubity, Memezar, Girlyzar, Dad Says Jokes

38M

CAMPAIGN IMPRESSIONS

4.1%

ENGAGEMENT RATE

LONDON • NEW YORK • LOS ANGELES • DUBAI

PUBITY GROUP LTD.
Tagwright House
Westland Place
London
N1 7LP

© 2025 PUBITY GROUP LTD. ALL RIGHTS RESERVED.

SOCIAL

WEB

PEOPLE

ADVERTISE

LONDON • NEW YORK • LOS ANGELES • DUBAI

PUBITY GROUP LTD.
Tagwright House
Westland Place
London
N1 7LP

© 2025 PUBITY GROUP LTD. ALL RIGHTS RESERVED.

SOCIAL

WEB

PEOPLE

ADVERTISE

LONDON • NEW YORK • LOS ANGELES • DUBAI

PUBITY GROUP LTD.
Tagwright House
Westland Place
London
N1 7LP

© 2025 PUBITY GROUP LTD. ALL RIGHTS RESERVED.

SOCIAL

WEB

PEOPLE

ADVERTISE

Case Study

Case Study