Case Study

Case Study

Case Study

Pepsi's Brand Refresh

THE BRIEF

Pepsi tasked us with creating mass conversation around the brand's first major rebrand in a decade.

OUR SOLUTION

We activated our network of the internet's biggest meme and viral news pages to bring footage of Pepsi’s global suite of stunts to introduce their new logo to an audience of millions.

THE IMPACT

We sparked a conversation among our audience, creating added saliency and awareness for the Pepsi brand.

PAGES

Pubity

15.2M

CAMPAIGN IMPRESSIONS

3%

ENGAGEMENT RATE

LONDON • NEW YORK • LOS ANGELES • DUBAI

PUBITY GROUP LTD.
Tagwright House
Westland Place
London
N1 7LP

© 2025 PUBITY GROUP LTD. ALL RIGHTS RESERVED.

SOCIAL

WEB

PEOPLE

ADVERTISE

LONDON • NEW YORK • LOS ANGELES • DUBAI

PUBITY GROUP LTD.
Tagwright House
Westland Place
London
N1 7LP

© 2025 PUBITY GROUP LTD. ALL RIGHTS RESERVED.

SOCIAL

WEB

PEOPLE

ADVERTISE

LONDON • NEW YORK • LOS ANGELES • DUBAI

PUBITY GROUP LTD.
Tagwright House
Westland Place
London
N1 7LP

© 2025 PUBITY GROUP LTD. ALL RIGHTS RESERVED.

SOCIAL

WEB

PEOPLE

ADVERTISE

Case Study

Case Study